PERSONAL DATA PROTECTION POLICY
This Personal Data Protection Policy has been developed in accordance with European and Bulgarian legislation in the field of personal data protection. It provides information on the way in which "Boshnakov" EOOD collects, uses, discloses and protects the personal data of users and customers of our electronic store "MASTERHAUS ONLINE".
General concepts
According to the General Data Protection Regulation (EU) 2016/679, personal data is defined as any information that identifies or may lead, directly or indirectly, to Your identification.
Processing of personal data is any action or set of actions that may be performed in relation to your personal data, such as collection, recording, use, distribution, provision, blocking, destroying and etc.
Firm "Boshnakov" EOOD, entered in the Commercial Register at the Registration Agency with EIK 102082965, is administrator of personal data in the sense of the General Regulation, which independently determines the purposes and the means for processing of personal data.
OUR PRINCIPLES REGARDING THE PROCESSING OF PERSONAL DATA
Legality, Good Faith and Transparency
We perform the activities related to processing of your personal data 1) after we have received your consent; 2) to perform a contract to which you are a party, or to take steps at your request before entering into a contract; 3) for the purpose of legitimate business activities and trouble-free customer service; or 4) in order to fulfill our obligations to you.
In addition, we inform you about the purposes of processing your personal data, the duration of their storage and to whom they are disclosed.
[123698745252 ]Restriction of purposes
We collect personal data for specific, explicitly stated and legitimate purposes and do not process them further in a manner incompatible with those purposes.
Comparing data to a minimum
We collect personal data that is appropriate, related to and limited to what is necessary in relation to the purposes of processing.
Access to the data
We provide you with access and the ability to review, correct, supplement or delete your personal data that you have shared with us.
What personal data we collect and for what purpose we use them
- Basic data
In order to place an online order, it is necessary to provide us with your first and last name, email address and contact phone number, as well as payment information (in case you have selected a payment method payment other than cash on delivery). The basic personal data you voluntarily provide will only be used for the processing, confirmation, fulfillment and delivery of the goods you have purchased.
Your basic data may be used for marketing purposes (product information during a promotion period, promotion or sale; raffles and prize games; surveys and other similar information) only after receiving your express consent consent.
- "Biscuits tki"
"The Cookie" is a data file located on your device when you access, browse and use our online store. They allow your actions and preferences to be saved for a certain period of time so that you do not have to re-enter them each time you visit the website or when you move from one page to another.
"Cookies" can be disabled. from your browser settings. However, please note that some website functionality may not work properly when disabled.
- Web analysis
We use Google Analytics and Yandex Metrica to collect statistical information about the Users of the e-store - for example, the website from which you come to our e-store; the country you are located in; Your language; online behavior; the browser you use, etc. We collect the specified data to analyze what type of Users and in what way they use the e-shop, which helps us to improve the user experience. This information cannot lead to your identification.
You can refuse the use of your data by Google Analytics and Yandex Metrica by downloading and installing the following plugins: Google Analytics opt -out browser add-on for Google Analytics and Yandex Metrica opt-out add-on for Yandex Metrica.
We have also implemented Display Advertising and specifically the following Google Analytics functionalities, Display based Advertising:
- Google Analytics Demographics and Interest Reporting. We use data from Google interest-based advertising or data from other audiences (eg age, gender and interests) through Google Analytics in the following ways:
- To personalize your user experience experience;
- To improve user service;
We do not merge personal data with non-personal information collected at an earlier stage of Display functionalities Advertising.
You can opt-out of Google Analytics for Display Advertising via Ads Settings as well as customize Google Display Ads Network.
We have also integrated the following Google Analytics features:
- Remarketing with Google Analytics for online advertising. Third-party vendors, including Google, may display our advertisements on sites across the Internet. MASTERHAUS ONLINE and third-party providers, including Google, may use first-party cookies (such as the Google Analytics cookie) to inform, optimize, and display advertisements based on the User's previous visits to our site. [123698745332 ]Google Advertising Reporting. MASTERHAUS ONLINE and third-party providers, including Google, may use first-party cookies (such as Google Analytics cookies) to report how our ad impressions, other uses of ad services, and interactions with those ad impressions and ad services are related with visits to the Website.
Our webpage uses FACEBOOK-Pixel.
The Facebook-Pixel is an HTML code on our web page that allows us to set, measure and optimize an audience when running marketing campaigns.
The Facebook-Pixel measures cross-device conversions, allows automatic creation of target groups of site visitors, as well as retargeting and creation of dynamic ones ads.
Through the Facebook pixel, we do not collect personal information directly, but instead use the available information about the user for the purpose of redirecting to our web page when browsing the Internet. However, in doing so we do not know personal information about the specific user - for example who the user is.
This website uses Google AdWords, a remarketing and behavioral targeting service provided by Google. With this service, the advertising activity of www.masterhaus.bg is connected to the Adwords advertising network by means of cookies. "Boshnakov" EOOD does not identify or collect user data through Google AdWords. You can opt-out of advertising through Google AdWords here.
How we protect your data
To prevent unauthorized access or disclosure and to ensure proper use of your data, we implement appropriate technical and organizational measures to protect the data we collect and process.
When processing of payment information, in order to make the shopping and payment process as calm and secure as possible for you, we use Secure Sockets Layer.
Secure Sockets Layer or SSL is a special cryptographic Internet client-server protocol that protects data transmission from malicious interference. As for your credit card number, we disclose only the last four digits at the time of confirming your order. In order to make payment, we present the full credit card number to the appropriate credit card company during order processing, but this process is strictly controlled and does not pose a risk to the confidentiality of your data.
[ 123698745369]Important: We do not have access to your card number.
Period of storage of personal data
As our customer, we store some of your basic personal data (name, address, phone and email ) in our business management system for a period regulated by law.
Data from participation in raffles, games, promotions or surveys is stored for a period of 1 year.
The data you provide through the contact form in connection with inquiries are stored for a period of 1 Mr. after completion of processing.
Data from statistical analyzes are stored for a period of up to 3 years. This data is of a non-personal nature and cannot be linked to you or lead to your identification.
After the expiry of the above periods, your data is destroyed.
How can we we share your personal data
We may share your personal data in the following cases:
- in connection with ensuring the delivery or transport of your purchases goods;
- to ensure compliance with a legal obligation;
- to prevent fraud or to ensure network and information security of our systems.
Your rights
Regarding the processing of your personal data, you have the following rights:
- to receive information about the personal data stored for you;
- right to correct, delete or limit the processing of your personal data data;
- to file a complaint with the Commission for the Protection of Personal Data, in case of violation of your rights or unlawful processing of your personal data.
To exercise your rights, you can to use the contact form by describing your request and providing data that identifies you securely and uniquely. Your request will be processed according to our Request Management Procedure, within one month of its receipt.
To withdraw your consent to the processing of your personal data for marketing purposes and to receive an e-newsletter , it is necessary to click on the link at the end of each electronic message.
Administrator contact details
Firm "Boshnakov" Ltd.
city Burgas, p.k. 8000. Fax: 056/857033
E-mail: [email protected]
If you have any questions regarding the processing of personal data or exercising your rights, you can contact our Data Protection Officer: [email protected] MASTERHAUS.
Date Last Updated: May 2018